home » blog » archive: February 2010

"Don't forget to stop and smell the roses." That's a tired old phrase, but I've been relying on it a lot lately. My adult life has been a pattern of making my way along the career path at too quick a pace, then suddenly needing rest because I've tired myself out. Logic tells me to wander a bit, slow down, stop at interesting points, and be engaged in the journey itself... but it's difficult to change what I think is an inherent need to always "do do do." This weekend, I went to a birthday party for a relative who...

» more

The Importance of Brand, by Mazda

Automaker Mazda's website has a good article about rebuilding their brand and making it globally consistent. In addition to addressing their own company's efforts, the piece offers solid general information about the importance of branding and what it can mean to your business. Namely, personality and emotional connection with consumers (through the je ne sais quoi of strong branding) distinguishes one competitor from another, even when their products and services are identical. Mazda is a gigantic corporation, but this is a good perspective for individuals and small businesses who otherwise might find themselves awash in a sea of similar providers...

» more

When I sit down to work, I need a clean desktop: The physical desk where I'm sitting should be uncluttered, and the virtual desktop of my computer should be neat and organized. Clutter in all its forms paralyzes me, so when it accumulates, I find that taking a few minutes to purge it makes for faster, easier work. One form of clutter I've been neglecting for months is this website. While I make my living by organizing and presenting web content for others, I always kind of slapped something on this domain as a Band-Aid instead of treating myself like...

» more

When I lived in Chicago, I went on a few dates with a guy who grew up in Philadelphia but had been living in the city for a couple of years. He was new enough to the city (and there was enough to do within city limits) that he hadn't been to the suburbs. For a date, he suggested going to one of the few drive-ins left in Illinois, which was located in a far-off suburb that bordered farmland. The drive was a breeze, because we were still getting to know each other... and also because my date was marveling...

» more

This Movable Type-based site allows the staff of a busy Calabasas veterinary office to keep their content updated and organized. Dr. Molnar also is a talented photographer, so it features rotating images on the home page and other photos throughout the site. Working with an existing logo, I designed and built the site. Features: - MovableType - Google Analytics - Twitter - Facebook - RSS- Random image javascriptClick the image to visit the website.

» more

This Movable Type-based blogsite allows author Nikki Nokes to easily update and expand her content. Using materials (logo, book design) I created with the author, I designed and built the site. Features: - Movable Type - Google Analytics - Google Voice - YouTube video- BlogTalkRadio- Amazon Associates- CreateSpace- Twitter - FacebookClick the image to visit the site.

» more

Food Packaging Trends...

I love visits to the grocery, partially because I love to cook and partially because there's so much cool design to be had. We generally don't keep junk or prepared foods in the house and stick pretty well to a diet of produce and other fresh foods, but that doesn't mean I don't ooh and ahh over the ever-changing eye candy thrown at us by purveyors of garbage-food and convenience products. I've noticed a recent change in junk food package design, wherein enlarged images of the "food" are printed in full color on the front (and I'm not talking about...

» more

Monthly Archives

Get Instant Updates